EspañolReading the trend
A tracking’s page has two parts: The reading across all days and The days.
The list of trackings
Section titled “The list of trackings”Under Daily tracking you see all of yours in two tabs: Running (active, paused and scheduled) and Finished (finished and stopped). Each row has the topic, the state, the dates read, a bar with N of M days done, the last day’s split and where it is heading: Improving, Getting worse or Steady.
The header
Section titled “The header”The topic, Days read with the range, the state (Active, Paused, Finished or Stopped) and the platforms. The Pause or Resume, Stop and Delete tracking buttons.
The reading across all days
Section titled “The reading across all days”The mood day by day
Section titled “The mood day by day”One column per day read. The height is that day’s mentions; the colours how many were positive, neutral or negative. Switch to Percent to compare the split across days with different volume.
Above, two labels and two figures:
| Label | What it says |
|---|---|
| The balance is improving / is getting worse / is holding | Where positive minus negative is heading over the days. |
| Mentions are rising / are falling / had a spike / are holding | How the volume changes. |
| Busiest day | The most active day and its figure. |
| Average | Mentions a day. |
Then the average of all the days, weighted by mentions, and the last day’s split.
The other cards
Section titled “The other cards”They come from the newest day’s report and read all the days together:
- What happened: the summary, from the general to the specific.
- What stood out: the facts the AI flagged, with high, medium or low importance.
- Emotions: the emotion across all days, and whether the leading one changed between the first and second half.
- Concerns: those growing, those staying and those resolved.
- How the themes changed: New, Growing, Steady and Fading.
- Each platform: its average positive and negative and whether it is Improving, Getting worse, Steady or Up and down.
- How the posting changed: formats, tone and repeated messages.
- Words: those coming up, those staying and those fading, copied exactly.
- Recurring phrases: on how many days each came up.
- Strength of tone: 0 to 10 per day, and whether it is rising, falling or holding.
The days
Section titled “The days”One row per day, with the date read, its mentions, its split and its top theme. While a day runs, the row shows its state. Press the date to open that day’s full report: it has every card of a normal report.